Since apps count get increasing in stores , the job of the marketers get more complex to make the app safer and to occupy a better position in the app store.App store optimization or ASO is the process of improving the visibility of the apps in the store and to raise the ranking of the app to the top in the search results page.To optimize the apps in store, marketers should know the indepth details about the features insisted in the App Store optimization .In this blog we have discussed about the app store optimization tips in detail.
1.Know your customer’s expectations:
It is essential to know about the customer needs within the app.Analyse the customer’s behaviour about the keyword search and sketch proper keywords list. Have a detailed look about the competitor’s app and target their keyword approach to gain more traffic to the app.
2.App name:
The app name act as an important aspect for the app store optimization.Include keywords in the title,so that the ranking of the app get raised.The app name should be clear and it should convey the message what the app does.Do not include any special characters in the app name.Avoid stuffing of keywords in the app title.The app name be user friendly...(Read More)
Thank you so much for sharing this amazing blog and tell me one thing is there any impact on rankings if i use the keywords in the review.
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